GM Is Helping Make The EV Lifestyle More Attractive To All

General Motors just released its 12th annual sustainability report, which details the automaker’s progress in becoming greener. If you ask GM, that means expanding EV access, electrifying “beyond the personal vehicle, and helping to ensure that climate action is equitable and inclusive as the company transitions to an all-electric future.” Put another, way GM wants you to know it’s going green.

Last year, General Motors set a few targets to ensure its is carbon neutral by 2040, as well as an initiative to work towards zero tailpipe emissions for the brand’s new light-duty vehicles by 2035. That includes cars like the Chevrolet Silverado EV, by the way.

In addition to its $7 billion investment back in January, GM cites the Ultium battery platform as the heart of its new EV strategy. That battery platform will electrify just about any car GM makes, from mass-market cars like the Cadillac Lyriq to as-yet-unnamed high-performance EVs. GM is also taking a stab at making charging infrastructure more user-friendly with the brand’s Ultium Charge 360, which combines existing charging networks, GM vehicle apps, and other products into one package to make things simpler for GM customers.

General Motors has further plans to address some of the pitfalls associated with electric cars, such as gaps in infrastructure, though how is not detailed outside the aforementioned Charge 360 program. Also new to GM’s sustainability efforts is BrightDrop.

This program is based around electric products outside of the consumer automotive sphere, such as e-carts and electric delivery vans. GM hopes these first-to-last-mile solutions will help to reduce emissions in other sectors outside its usual sphere of influence. That’s a great initiative, but by far the biggest news found in the report is GM’s $750 million investment in charging infrastructure.

That investment is going to run through 2025, at which point it’ll likely be renewed in some capacity. EV charging infrastructure surely won’t be perfect in the next three years. That investment will likely be the most visible of the programs named in the report, with new charging infrastructure popping up in homes, offices, and public spaces. We could all use a more reliable network for EV charging, and hopefully, GM will give it to us.